Designing a mobile shopping experience for Workhumans recognition app
From 2010-2014 I was the UX design team lead for Workhuman (at the time called Globoforce). My role was to introduce UX to Workhuman product development team, by growing a UX team and introducing design thinking methods.
Workhumans Recognition app allows employees to redeem their corporate awards on the move. When the software expanded its’ offering to merchandise (some 8,000 products) as well as a multitude of giftcards, the apps UI needed to be redesigned.
The challenge was to design an easy to use e-Commerce solution, featuring images of all the products, but staying consistent with the style and user flow of the existing app.
THE PROJECT RESULTS
Introduction of a search and filter solution
Redesigned the apps IA (information Architecture)
Introduced featured items
Introduced an eWallet, allowing users to make real time redemptions on their phone and track the value of their giftcards
